Development of Eltham's Conservative Club?

I came across an online petition which has been started to 'Stop the development of Eltham Conservative & Unionist Club'. What's this I thought - there is no description of the development nor of the objection by its signatories (currently numbering a lonely 5) - is this the same large Conservative Club with its front entrance onto the Eltham High Street, next to Whitewoods the removal people?

A little search revealed that it sounds as though it is. Here's how the Greenwich Council website describes the proposals:

"Refurbishment of the Eltham Conservative Club including the construction of a two storey side extension, ground floor side and rear extension, first floor side extension and new car park layout. The proposal also includes the development of the site to provide 13 houses (12 x 3 bed and 1 x 4 bed) and 8 flats (2 x 1 bed and 6 x 2 bed ) with associated car parking and vehicular access (off Footscray Road), provision of a Community Hall, relocation of bowling green, associated landscaping and refuse storage provision."

I once lived not too far away from this location. I never realised the site was that big (I mean, 13 houses?). The Greenwich website shows the "target date for decision" as 18 October 2010 but also that "this case has not yet been decided". Wonder what happened and why people felt strongly enough to start a petition?